“There is a movement within the beer industry to make these beers and raise awareness with what’s happening in Ukraine and this was a really good opportunity to be involved in it,” says Jacqui Sacco, director of marketing and PR at Co-Conspirators. “Being independent brewers ourselves, we are all about collaborating – that’s where our name came from.”
Sacco says that the Co-Conspirators creation – a dry-hopped take on the Kellerbier, which features a cartoon version of Ukrainian president Volodymyr Zelensky on the can – reflected the company’s broader approach.
“We like to hop things pretty aggressively and we do a lot of hazy pales and IPAs,” she says. “We’ve called ours The Freedom Fighter, which we are pretty happy with.”
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